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Target Latino Privacy Policy
More Than 851,000 Members Join the Aflac Cancer Center Facebook Cause
/in Social Media/by Target Latino<h2Aflac ‘Causes Campaign on Facebook’ Raises $1.16 Million for Fight Against Pediatric Cancer Aflac (NYSE: AFL) announced that it has raised more than $1.16 million for the Aflac Cancer Center through a matching grant campaign with Causes on Facebook, making it the largest sponsored campaign in the history of Causes. The effort also resulted in 851,215 new […]
A Media Revolution: the inclusion of Social Media
/in Digital Marketing, Social Media/by Target LatinoTribune Co. Launches National Marketing Initiative In a major national marketing initiative, Tribune Co. today announced the launch of Tribune365 (www.trb365.com), its multichannel sales solutions group providing customized marketing programs to advertisers looking to reach consumers across a variety of media platforms. Tribune365 gives marketers unprecedented, consolidated access to the nation’s top markets, and makes […]
Social Media Success Story Flawlessly Executed
/in Social Media/by Havi GoffanA brilliant example of an Advertising campaign and Social Media success story with flawless execution and of how to measure social media results: Social Media Success Story: media exposure equaled $6.67 million in ad spend The campaign “One Thousand Casmurros,” made for the biggest TV network in Brazil, Rede Globo. It was the agency’s first […]
A brief introduction to Social Media
/in Social Media/by Havi GoffanWhat is your Social Media goal? Social media sites are becoming a major strategy for brands and business. What tools should we use to get a return on our social media efforts? Use them all. But use the tools for different purposes and audiences. When you are on Twitter you are everybody’s friend. Simple as […]
First Hispanic Website for New Moms on Natural Family Care
/in Digital Marketing, Social Media/by Target LatinoNew Site to Serve Community of Latina Mothers across the U.S. and First Hispanic Website for New Moms on Natural Family Care Hyland’s, Inc., a leading provider of natural over-the-counter medicines, announced today that it has launched ComienzosSaludables.com (Comienzos Saludables), a unique social networking, education-based website for Latina mothers. Comienzos Saludables continues Hyland’s strategy to improve the […]
Starbucks, Unilever Offer Free Ice Cream to Facebook Users
/in Social Media/by Target LatinoTo introduce consumers to its new ice cream line, Starbucks and Unilever are offering free pints to Facebook users. Through July 19, participants can visit http://apps.facebook.com/starbucksicecream. At the top of every hour, they will have a chance to give a pint of Starbucks ice cream to a friend or family member. Each hour, 800 pints will […]
Sprint Lets Soccer Fans Enjoy the Game Now
/in Digital Marketing, Hispanic Culture, Marketing, Social Media/by Target LatinoCONCACAF Gold Cup(TM) series kicks off on July 3 with live streaming and exclusive tournament mobile content available only on the Sprint Now Network(TM) Mexican Soccer Legend Luis Roberto Alves ‘Zague’ joins Sprint at select games nationally OVERLAND PARK, Kan., June 22 /PRNewswire-FirstCall/ — Sprint (NYSE: S) — As an official sponsor of the popular 2009 CONCACAF Gold […]
Allstate Celebrates the Passion of Mexican National Team Fans With a Unique Sweepstakes for the Ultimate Tricolor Fan
/in Digital Marketing, Marketing, Social Media/by Target LatinoMultichannel promotion allows fans to participate online, on-site or by texting NORTHBROOK, Ill., June 24 /PRNewswire/ –It’s Game Time…Allstate Insurance company, the nation’s largest publicly held personal lines insurer and exclusive auto, home and life insurance sponsor of the Mexican National Team, today launched this year’s sweepstakes, an exclusive promotion to celebrate the beauty of the game […]
GolTV, ESPN Team Up for Unprecedented Coverage of La Liga
/in Digital Marketing, Social Media/by Target LatinoEach Network Will Offer Exclusive Spanish and English-language Multiplatform Coverage of Spain’s La Liga NEW YORK, June 22 /PRNewswire/ — GolTV, the only live bilingual channel delivering 24/7 international soccer, which holds exclusive TV rights to Spain’s La Liga and ESPN have reached an agreement for Spanish and English-language multimedia rights to Spain’s La Liga in the U.S. […]
Spanish-language TV network Univision says ¡hola! to e-commerce
/in Digital Marketing, Marketing, Social Media/by Target LatinoUnivision Communications Inc., operator of the major Spanish-language television network Univision, has announced plans to launch an e-commerce site selling items related to its shows in a deal with Delivery Agent Inc. Delivery Agent also announced last week an expanded relationship with Twentieth Century Fox Licensing & Merchandising to create a new e-commerce site, www.foxshop.com, […]