Hispanic Marketing Blog is an initiative of Target Latino, a Hispanic Inbound Marketing consulting firm. Research, Social Media, Culture, SEO, Conversion & Pinterest Strategies.
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Est. 2003
How To Successfully Market to Latinos on Pinterest
/in Pinterest, Search Engine Optimization/by Havi GoffanIf you are interested in discovering how to market to Latinos on Pinterest, read on. I am sharing some of my tips on successfully doing so. One thing is to Pin in Spanish. Another one is to achieve your marketing goals for the Hispanic market. To successfully market to Latinos on Pinterest, this is what you need to understand. […]
Uncovered Facts About Online Hispanic Women and their Media Usage
/in Market Intelligence, Social Media/by Havi GoffanAre you considering going after the online Hispanic women market? Here’s all your questions on their online media usage answered but to find out you must read every word of this comprehensive report. One of the main factors that decisively affects business profitability and ROI is market share. The connection between market share and profitability […]
Trending Now! Adoptable Trends with Dieste
/in Social Media/by Target LatinoFind out more about Dieste and “Adoptable Trends,” their latest campaign for Dallas Pets Alive! Are you in? To provide marketing solutions for multicultural markets is a challenge for most, especially when targeting people’s good will, but not for Dieste. Last year this award-winning multicultural marketing agency, together with Dallas Pets Alive! (DPA!) were able to help save dog’s lives through […]
6 essential Pinterest SEO tips to develop natural backlinks to your site
/in Pinterest, Search Engine Optimization/by Havi GoffanRead these 6 essential tips for Pinterest SEO to develop more backlinks to your site naturally. In this article I will explore the importance of backlinks and give you practical tips on how Pinterest SEO can assist in building them that you can put to work right away. If you would like to begin using Pinterest […]
17 Pinterest Statistics For Business You Need To Know
/in Pinterest/by Havi GoffanStill haven’t made up your mind about being on Pinterest or not? New year, New Platform! And to help wipe away all doubts, I leave you with these 17 Pinterest statistics for business to begin planning your 2015 Pinterest strategy now! In the U.S. alone, Pinterest has 53 million active users – or, 22% of […]
Effective Pinterest Strategy: the Whole Foods Success Story
/in Pinterest/by Havi GoffanWhat makes for an effective Pinterest strategy? How to take advantage of this visual discovery engine to increase sales? Read about Whole Foods Market success. Many see Pinterest as a community online to share images. Others, the visionaries, take advantage of all that this tool gives them and they grow with her. They understand that, […]
Reverse Showrooming to the Power of Pinterest
/in Pinterest/by Havi Goffan41% of customers do reverse show rooming. Read on to find out how to leverage the power of Pinterest to drive more traffic to stores with intent to buy. What is Showrooming? Showrooming is a relatively new way of buying products where customers first visit a physical store to examine and/or evaluate the product that is then […]
Pinterest competition wants you to solve this Peugeot puzzle
/in Pinterest/by Havi GoffanPinterest competition from Peugeot Pinterest is the new kid on the social media block, but brand owners are starting to use the platform creatively. Peugeot Panama recently launched a Pinterest competition on the site that asks its customers to complete puzzles on the company’s Pinterest page. The use of Pinterest as an engagement tool is […]
Discover Your Brand’s Best Times to Post to Pinterest
/in Pinterest/by Havi GoffanI don’t believe there are standardized best times to post to Pinterest and. as a matter of fact, I am of the belief that the same applies to all social networks. But here’s how to identify YOUR best times to post to Pinterest. Many blogs and articles on the web make mention of the best times to post to Pinterest. What do they truly […]
Kellogg’s Pinterest marketing strategy analysis
/in Pinterest/by Havi GoffanI am a firm believer that very few companies grasp the power of Pinterest Marketing and understand how to compete for attention (and traffic) on the visual search engine. This is the first of many Pinterest marketing strategies analysis I will perform and post. Let’s learn from the ones that do and find out what we […]