Market Intelligence

Advertising is likely to form an increasing share of MLBS-related revenues over the next five years

Mobile Location-Based Services Market to exceed $12bn by 2014

03/04/2010

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The combination of smartphone proliferation, a surge in application storefront launches and new developments in hybrid positioning technologies are expected to help drive revenues from mobile location-based services (MLBS) to more than $12.7 billion by 2014, according to a new report from industry analysts at Juniper Research.

Gen Y or Millennials: Marketing Tips

03/02/2010

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Most of us, marketers, are trying to engage the Millennials or Gen Y. Also, most marketers are still leery of Gen Y marketing techniques. Therefore, we need to keep understanding who they are, what they do, what they like and what they dislike. Here is a brief overview of the Millennials or Gen Y. Listen to them online 24/7 using Multicultural Market Intelligence Tools Gen Y believes in the power of WE and is all-inclusive. Gen Y is multicultural and 34% of Millennials are Hispanics.

Social Media investment in the U.S. is being led by Facebook

Fortune 500 companies getting into Twitter

03/01/2010

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The Fortune 500's use of blogs, online video, and podcasts continues…

Social Media investment in the U.S. is being led by Facebook

HISPANIC OR LATINO?

02/21/2010

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HISPANIC OR LATINO? Most young Hispanics — 51 percent…

Study Reveals Emerging U.S. Hispanic Market Rapidly Changing and Brimming with Opportunity

U.S. Illegal Immigrant Population Down

02/11/2010

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The number of illegal immigrants in the U.S. declined by one…

Blogging loses appeal for US teenagers

02/09/2010

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A U.S. study has indicated that US teenagers are losing interest…

Social sites eclipse e-mail use

Social sites eclipse e-mail use

02/08/2010

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Social network sites such as Facebook and MySpace are now more…

Mobile To Outpace Desktop Web By 2013

02/04/2010

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Mobile phones will overtake PCs as the most common Web access…

When it comes to a kid's television-viewing habits, the mom's language can matter.

Kids of Spanish-speaking Hispanic moms watch less TV

02/03/2010

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When it comes to a kid's television-viewing habits, the mom's…

Consumer Searches on Life Insurance Climb

Consumer Searches on Life Insurance Climb

02/03/2010

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Target Latino's note: What I would like to know is if the growth…

Social Media investment in the U.S. is being led by Facebook

Mobilizing the Millennials

01/25/2010

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A foundation to promote youth philanthropy, an interactive…

Hispanics social media marketing strategy - a must

Hispanics social media marketing strategy – a must

01/20/2010

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Any company that comes in contact with online Hispanic consumers…

Six out of 10 Hispanics are U.S.-born

Inside Hispanic America

01/07/2010

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by Claudia "Havi" Goffan Winner of the Publisher's Multicultural…

Social Media investment in the U.S. is being led by Facebook

Latinos Online, 2006-2008: Narrowing the Gap

12/29/2009

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From 2006 to 2008, internet use among Latino adults rose by 10…

Social Media investment in the U.S. is being led by Facebook

AARP The Magazine Now a Most Read Consumer Magazine

12/16/2009

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Latest MRI Study Shows AARP The Magazine, People, and Better…

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How To Successfully Market to Latinos on Pinterest07/06/2016 - 18:32
If you are interested in discovering how to market to Latinos on Pinterest, read on. I am sharing some of my tips on successfully doing so. One thing is to Pin in Spanish. Another one is to achieve your marketing goals for the Hispanic market. To successfully market to Latinos on Pinterest, this is what you need to understand. […]