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Older Hispanics a work force to be reckoned with

Growing pool of 55+ workers will need to be tapped: AARP

WASHINGTON (MarketWatch) — One day the recession will end, workers will be needed and the growing pool of older Hispanics may be a good option to fill job openings, according to a report released Monday by AARP.

The pool of older Hispanic workers is growing faster than the “traditional” labor pool of those between 25 and 54, the report said. And for healthy growth, employers will need to replace and add to the more than 6 million jobs that have been lost since the recession began in December 2007.

Job figures spark optimism. While job losses mounted in May, the numbers weren’t as high as expected and suggest the U.S. recession is close to an end, reports Brian Blackstone of DJ Newswires.

“Once the recession ends, employers may face a scarcity of working-age adults with the necessary skills and experience,” said Deborah Russell, AARP’s workforce issues director. “Hispanics are one of the fastest growing segments of the older population, and they can help in a big way in filling the void.”

In coming years, the traditional labor pool may grow relatively slowly and could be supplemented by older workers. Adults 25 to 54 years old will increase 2% between 2008 and 2020, while the total population grows 12%. Over that same time period, adults age 55 to 69 will increase 34%.

Older workers, who may be overlooked by employers, offer a “mature, experienced, and skilled source of labor,” according to the report.

“By ensuring that their work forces include experienced and knowledgeable older workers, employers could prevent the loss of key skills and institutional knowledge that could damage their organization’s current and future competitiveness,” according to AARP.

Further, using older workers can help employers keep labor costs down, rather than raising wages because of worker scarcity, according to the report.

“In the long term, a stagnant labor pool could slow economic growth and reduce tax revenues needed to finance government services,” according to AARP. “Older adults provide a potential solution to the looming labor shortage.”

And Hispanics are one of the fastest growing segments of the older population — the number of Hispanics 50 to 69 years old is expected to almost quadruple by 2050, according to AARP. Also, Hispanics at age 65 can expect to live three years longer than non-Hispanic whites and four years longer than non-Hispanic blacks, according to the report.

“As employers look at where there are going to be opportunities to recruit and retain workers, [older Hispanics are] a population that ought not to be overlooked,” Russell said.

She added that employers can use special outreach strategies to find these workers, who may be less available through venues such as job boards. To increase the employment prospects for older Hispanics, employers can:

•Develop recruiting materials in English and Spanish.

•Use media outlets and other channels serving Hispanics.

•Use retraining programs to transition older workers in physically demanding jobs into spots that require less physical exertion.

•Offer language and skills training to workers who are otherwise good matches for career opportunities.

•Train managers to encourage them to appreciate workplace diversity and the value of diverse viewpoints for employers.

The report is being released as part of AARP’s Diversity and Aging conference being held in Chicago this week. The report, commissioned by AARP and prepared by the Urban Institute, uses the terms Hispanic and Latino interchangeably.

 

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Elianne Ramos is the principal and CEO of Speak Hispanic Communications and vice-chair of Communications and PR for LATISM.
Do you know about people from Ecuador?
Letting go means to come to the realization that some people are a part of your history, but not a part of your destiny #inspiration #quotes

Letting go means to come to the realization that some people are a part of your history, but not a part of your destiny #inspiration #quotes

Source: MarketWatch

Older Hispanics a work force to be reckoned with

Growing pool of 55+ workers will need to be tapped: AARP

WASHINGTON (MarketWatch) — One day the recession will end, workers will be needed and the growing pool of older Hispanics may be a good option to fill job openings, according to a report released Monday by AARP.

The pool of older Hispanic workers is growing faster than the “traditional” labor pool of those between 25 and 54, the report said. And for healthy growth, employers will need to replace and add to the more than 6 million jobs that have been lost since the recession began in December 2007.

Job figures spark optimism. While job losses mounted in May, the numbers weren’t as high as expected and suggest the U.S. recession is close to an end, reports Brian Blackstone of DJ Newswires.

“Once the recession ends, employers may face a scarcity of working-age adults with the necessary skills and experience,” said Deborah Russell, AARP’s workforce issues director. “Hispanics are one of the fastest growing segments of the older population, and they can help in a big way in filling the void.”

In coming years, the traditional labor pool may grow relatively slowly and could be supplemented by older workers. Adults 25 to 54 years old will increase 2% between 2008 and 2020, while the total population grows 12%. Over that same time period, adults age 55 to 69 will increase 34%.

Older workers, who may be overlooked by employers, offer a “mature, experienced, and skilled source of labor,” according to the report.

“By ensuring that their work forces include experienced and knowledgeable older workers, employers could prevent the loss of key skills and institutional knowledge that could damage their organization’s current and future competitiveness,” according to AARP.

Further, using older workers can help employers keep labor costs down, rather than raising wages because of worker scarcity, according to the report.

“In the long term, a stagnant labor pool could slow economic growth and reduce tax revenues needed to finance government services,” according to AARP. “Older adults provide a potential solution to the looming labor shortage.”

And Hispanics are one of the fastest growing segments of the older population — the number of Hispanics 50 to 69 years old is expected to almost quadruple by 2050, according to AARP. Also, Hispanics at age 65 can expect to live three years longer than non-Hispanic whites and four years longer than non-Hispanic blacks, according to the report.

“As employers look at where there are going to be opportunities to recruit and retain workers, [older Hispanics are] a population that ought not to be overlooked,” Russell said.

She added that employers can use special outreach strategies to find these workers, who may be less available through venues such as job boards. To increase the employment prospects for older Hispanics, employers can:

•Develop recruiting materials in English and Spanish.

•Use media outlets and other channels serving Hispanics.

•Use retraining programs to transition older workers in physically demanding jobs into spots that require less physical exertion.

•Offer language and skills training to workers who are otherwise good matches for career opportunities.

•Train managers to encourage them to appreciate workplace diversity and the value of diverse viewpoints for employers.

The report is being released as part of AARP’s Diversity and Aging conference being held in Chicago this week. The report, commissioned by AARP and prepared by the Urban Institute, uses the terms Hispanic and Latino interchangeably.

 

Uncovered Facts About Online Hispanic Women and their Media Usage
72 percent of Hispanics use their mobile devices for overall movie planning | Hispanic mobile Consumers Study
Estimates of the Unauthorized Immigrant Population 2010 - Pew Hispanic
Elianne Ramos is the principal and CEO of Speak Hispanic Communications and vice-chair of Communications and PR for LATISM.
Do you know about people from Ecuador?
Letting go means to come to the realization that some people are a part of your history, but not a part of your destiny #inspiration #quotes

Letting go means to come to the realization that some people are a part of your history, but not a part of your destiny #inspiration #quotes

Source: MarketWatch

Attorney: Why are Hispanics ‘last in, first out’ of jobs?

The Hispanic population in the United States has been growing substantially in recent years, providing businesses with burgeoning workforces.  The Census Bureau expects that by 2015, 17% of the American population will be of Hispanic origin. Demographically, no group of Americans is growing faster than Hispanics. Hispanics are now 8% of the workforce and by 2050, that number is expected to reach 25% of the workforce.

The sooner the debate begins to expose some of the major problems Hispanics face, the better. Hispanic immigrants, both documented and undocumented, are bearing the brunt of the new unemployment number spike. This unemployment spike is statistically significant for Hispanics, and not just the impact of recessionary unemployment among undocumented Hispanics, but among all Hispanics.

Specifically, unemployment rates for Hispanics and whites from 1976-2008 show that the unemployment gap between Hispanics and whites is stubborn, large, persistent, and is not solely related to their documentation or legal status to work in the United States.

Many places across the United States have been profoundly affected by the arrival of Hispanic immigrants – most notably the South – where documented and undocumented workers took jobs in construction and factories. While the economic troubles are widening the gap between illegal immigrants and Americans, studies show that this phenomenon occurs for all Hispanic workers, not just illegal immigrants.

According  to studies conducted by the Pew Hispanic Center and U.S. Census Bureau, Hispanic unemployment rates for the past 32 years, show a mean unemployment rate of 8.9% while the unemployment rate for whites is only 5.4%, and during this period the rates for Hispanics is always higher than for whites.

Hispanic and white unemployment rates move up and down together, with higher rates corresponding to periods of economic downturns, like the one we’re in now, and lower rates to periods of economic growth and prosperity. The unemployment rate for Hispanics is noticeably more volatile than the rate for whites.  Evidence shows that Hispanics become unemployed sooner in economic downturns that whites, experience longer periods of unemployment, that is, leave the ranks of the employed at slower rates than whites, and generally face a “riskier” labor market than whites.

Policy makers need to pay more attention to the fact that it will likely take 30 years for the Hispanic unemployment rate to equal the white unemployment rate. The slow trend and high degree of persistence suggest that closing the gap will not necessarily occur by itself (i.e. by market forces), at least not any time soon.

Politicians will need to address the forces that are causing the unemployment among this group through policy actions. Measures such as focusing on job training in industries and occupations that are traditionally less sensitive to the business cycle (e.g. education, health care, government and public service, to name a few) would be a good place to start.

Another opportunity for policy makers to close the gap, would be to focus on providing better educational opportunities for Hispanics as they are significantly underrepresented in managerial and professional occupations. Since unemployment can be subject to “last-in, first-out,” educating Hispanics on the importance of job tenure could also help close the Hispanic – white unemployment gap sooner than the 30 years market forces will take.

Quote of the Day

you only live once

you only live once

Source: Orlando Sentinel – By Angel Reyes
Angel Reyes is an attorney, Hispanic immigration expert and author of Hispanic Heresy: What is the Impact of America’s Largest Group of Immigrants? (Mead Publishing, January 2009) He is the founder and managing partner of Heygood, Orr, Reyes, Pearson & Bartolomei law firm in Dallas, Texas. He also blogs at http://www.angelreyesblog.com.

Finding the “right” Hispanic expertise for your company

Like one of my good teachers once said, “would you ask the janitor to develop your marketing strategy?” Well then, why would you ask your call center representative to create and translate your Spanish collateral materials?

How many times do managers find themselves in the position of having to hire an employee—be it for a call center, sales or marketing—and didn’t know how to go about it?

Here are some tips on how to hire the “right” Hispanic expertise

Finding the “right” Hispanic expertise for your company

Finding the “right” Hispanic expertise for your company

If you are looking for a call center representative, you need to find a person with a customer centric attitude and bilingual skills. Ah, but this is tougher than it sounds. The customer service skills are easily detectable, but how do you test the prospect’s bilingual skills in a language you do not know? My advice is to have them take a proficiency test at a local branch of a language instruction institute or a reputable foreign organization that tests Spanish language skills.

Maybe you are looking to fill a junior marketing position and you want to make sure you hire the best asset for your company. You will have to do a little research first. If the position requires a degree and your candidate’s diploma is from a foreign country, find out if the school is a reputable one for the year of graduation. You will find that many Latin American countries have better public universities than private ones. Only the brightest students are able to pass the public university tests and graduate. Some years (the economy and politics of that country have a lot to do with this) may see the best and most prepared candidates graduate. Some years might not be as good. Another nice fact to know is that most Latin American universities do not have electives or specialization in any specific area until graduation. You must look into their post-graduate studies for special skills.

To hire a senior executive position, I would strongly advice the use of an experienced recruiter that understands your expectations. Most companies believe that bringing one or two top Hispanic gurus will achieve the goal of acquiring the Hispanic market. In reality, you need to hire an executive that will also build you a good team. You must be ready and able to support his or her resources and staffing needs.

How do you find a reputable recruiter? Once again, a little research is needed. Check credentials—talk to other hiring managers—treat it as if it were a future “hire.” Make sure the recruiter specializes in “Hispanic” and works with the type of candidates you are looking for. Do not embark in a venture with a recruiter that specializes in call center staffing to find either your Director of Hispanic Marketing or a Hispanic member for your board.

If all this seems overwhelming, you may want to hire a consulting firm that can find you the right recruiter, the perfect candidates and can also assist you in developing your Hispanic marketing strategy.

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Photo credit: Jessica Rebelo Design