Entries by Havi Goffan

What do people do with cellphones?

Mobile Content Usage 65.2 percent of U.S. mobile subscribers used text messaging on their mobile device in May, up 1.4 percentage points versus the prior three month period, while browsers were used by 31.9 percent of U.S. mobile subscribers (up 2.3 percentage points). Subscribers who used downloaded applications comprised 30.0 percent of the mobile audience, representing […]

Digital Marketing Trends You Need To Know About – updated

Digital Marketing Trends: Online Display Advertising Banner ads may sound like an antiquated way to get noticed, but actually display advertising is becoming much more interesting due to two important trends. One such trend is better local ad targeting. Several companies, such as Local.com, LinkedIn and Facebook, have announced that they’re getting into the local targeting game by offering geography-based […]

Job Applicant, Beware: You’re Being Googled

It’s not just what you say that can be held against you when you’re looking for a job. It’s also what you post on MySpace, write in your blog and broadcast on YouTube. That’s because if a potential employer uncovers salacious or otherwise unflattering material about you online, that job offer you were expecting could […]

Beware the Professional Hispanic

This is a post by Alberto Ferrer that I found to be so much along my lines of thought that I was compelled to post it on my blog. If you are interested in this subject you may read the article I authored: Finding the “right” Hispanic expertise for your company – May 2008 Thank […]