Entries by Havi Goffan

Latina bloggers are a force to be reckoned with

They are Latinas. They are strong, modern, intelligent and love to share their opinions. They are constantly contributing to the blogosphere. They are the Latina bloggers. And, LATISM (Latinos in Social Media), a non-profit organization that groups Latinos who actively participate online, has performed an invaluable survey of over 900 Latina bloggers and has shared […]

New Media Usage by Racial Category

Although cell phones are the form of new media used most for all segments, with 57% of Hispanics, 53% of African Americans, 53.9% of Asians and 49.4% of Whites regularly using, the similarities stop there. Minorities have a higher regular usage of new media than Whites across all media types. They are more likely to […]

Hulu Generates Most Ad Views

Hulu generated more US ad views than any other online video property in June 2010, according to comScore VideoMetrix data. Hulu Narrowly Beats Tremor Americans viewed more than 4.3 billion video ads in June 2010, with Hulu generating the highest number of ad views at 566 million. Tremor Media Video Network ranked second overall (and highest […]

Top 10 Social Networking Websites and Forums

  Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million US internet users. Hitwise measures more than 1 million unique websites on a daily basis, including sub-domains of […]