Marketing lessons from a dog
This marketing dog must have done its research, understood its market segment and delivered its unique selling proposition in a memorable manner. See it to believe it. Enjoy. Marketing lessons from a dog:
Author Archive for: Havi Goffan
Entries by Havi Goffan
NASA and Univision Collaborate to Engage Hispanic Students
NASA and Univision Communications Inc. are teaming up to launch an on-air and online initiative to help engage Hispanic students in science, technology, engineering and mathematics (STEM) education. NASA is committed to preparing the next generation of scientists, engineers and technologists. Univision, a leading Spanish-language media company with television, radio, online and interactive assets focused […]
Nationwide Outreach Spreads Traditional Foods Message
Oldways Offers Free Latino Nutrition Tools In time for Latino Nutrition Month and National Hispanic Heritage Month (September 15 to October 15), Oldways introduces a new initiative dubbed “Latino Nutrition in Your Community” to encourage health organizations, businesses and individuals to spread the word that making healthy food and lifestyle choices can help reduce the rise […]
August 2010 U.S. Search Engine Rankings
It is really perplexing that with the evident number of online searches, added to the fact that people themselves perform these searches in order to find what they need, are curious about or want to investigate, compare or purchase, that due importance is not placed on Search Engine Optimization. Remember it’s not who you know, […]
Offline WOM More Prevalent, Positive and Credible than Online Buzz
Word-of-mouth (WOM) conversations that take place in person and over the phone are overwhelmingly more prevalent than those online, according to research. Also, face-to-face communication is more positive in tone, more likely to be judged highly credible and more likely to lead to strong purchase intent than online talk, the study found Below, some of the findings […]