Hispanic children also suffer from child abuse. Most of the times it goes unnoticed. Why? Because physical and emotional abuse is part of the culture of immigrant Latino families. The famous chancleta, turns corporal punishment into an approved form of abuse that becomes “the” laughing matter of most of our childhood memories. Many Latino parents punish their children thinking of […]
Target Latino, experts in Hispanic marketing and off and online grassroots, has announced the launch of a Multicultural Market Intelligence Tool available in the U.S. Atlanta, GA March 24, 2010 — Target Latino, a multicultural and Latino consumer specialist marketing firm, has introduced a Multicultural Social Media Monitoring tool, SMX Echo, in the United States. […]
Stella Artois has launched a Facebook centered campaign to promote its 4% brand in the build up to the Cannes Film Festival in May. The idea, developed by advertising agency Mother, is based on the premise that a famous french film director, Jacques d’Azur has gone missing, presumed dead and his estate has made an appeal […]
What is Social Media? One of the key factors in Social Media Marketing is the measurement of its success or impact. In order to measure, you have to monitor engagement and sentiment. Make sure your online media monitoring solutions are able to bring relevant results and analyze sentiment with a machine learning algorithm platform or […]
SOBO Concepts LLC, owner of Surropa.com, a leading online store for fashion and products showcasing top Latin American brands and designers, today debuted its new “Condorito Fuerza Chile!” t-shirt to show support and provide financial assistance for disaster relief in Chile. “As a U.S. company that represents the best of Latin American brands and Latin-influenced […]