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Hispanic Marketing Blog is an initiative of Target Latino, a multicultural marketing consulting firm with a Latino / Hispanic twist.
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Tag Archive
New Aflac soccer ad
The Aflac Duck back to soccer… This is a commercial you cannot miss… I, personally, have to try really hard to pay attention to the message because the duck steals the whole show. »
Aflac Launches ‘Soccer’ – Its Eighth New Television Ad for 2009
National Campaign Focuses on Family and Financial Security Aflac today unveiled its eighth new television commercial of 2009, titled “Soccer.” This commercial showcases the Aflac Duck as the web-footed star of the team, who helps provide a solid defense against unexpected medical bills. “Soccer” will debut on August 24, running nationally on CBS, ABC,... »
Hispanic girls face many obstacles to playing sports
Rosa Mendez and her mother share the same first name. In Spanish, it means “pink,” which also happens to be Rosa’s favorite color. She certainly plays it up. She pierced both ears with pink diamonds, she drives around with a pink Rosary hanging from her rearview mirror and she color-coordinates pink Nikes with her... »
Sprint Lets Soccer Fans Enjoy the Game Now
CONCACAF Gold Cup(TM) series kicks off on July 3 with live streaming and exclusive tournament mobile content available only on the Sprint Now Network(TM) Mexican Soccer Legend Luis Roberto Alves ‘Zague’ joins Sprint at select games nationally OVERLAND PARK, Kan., June 22 /PRNewswire-FirstCall/ — Sprint (NYSE: S) — As an official sponsor of the popular 2009 CONCACAF... »
Allstate Celebrates the Passion of Mexican National Team Fans With a Unique Sweepstakes for the Ultimate Tricolor Fan
Multichannel promotion allows fans to participate online, on-site or by texting NORTHBROOK, Ill., June 24 /PRNewswire/ – It’s Game Time…Allstate Insurance company, the nation’s largest publicly held personal lines insurer and exclusive auto, home and life insurance sponsor of the Mexican National Team, today launched this year’s sweepstakes, an exclusive promotion to celebrate the beauty of... »
GolTV, ESPN Team Up for Unprecedented Coverage of La Liga
Each Network Will Offer Exclusive Spanish and English-language Multiplatform Coverage of Spain‘s La Liga NEW YORK, June 22 /PRNewswire/ — GolTV, the only live bilingual channel delivering 24/7 international soccer, which holds exclusive TV rights to Spain’s La Liga and ESPN have reached an agreement for Spanish and English-language multimedia rights to Spain’s La Liga in the... »
A beetle on a mobile marketing soccer tour
Volkswagen and Major League Soccer Kick Fun into High Gear with Nationwide Youth Soccer Mobile Tour The Footballers’ Clubhaus presented by Volkswagen and MLS Hits the Road to Visit Over 46 Youth Soccer Tournaments HERNDON, Va., June 15 /PRNewswire/ — Volkswagen of America, the official automotive partner of Major League Soccer, today kicked off The Footballers’... »