About Target Latino
Target Latino is a marketing consulting firm specializing in the Hispanic market.
Target Latino also brings you the latest in leading edge technology: a Multicultural Online Monitoring Solution that enables Brand Monitoring and Management, Customer Engagement, Online Reputation management, Competition Analysis and much more!
Tag Archive
New Research Finds Latinas with Lactose Intolerance Manage By Avoiding Dairy
A recent study by the LACTAID® Brand found that 77 percent of Latinas with lactose intolerance reduce or limit the amount of dairy in their diet. This is concerning given that the calcium and vitamin D found in milk and dairy products play an important role in living a healthy lifestyle. With the holiday... »
Breaking Through the Mammography Controversy
Individualized Decision Between Woman and Her Provider is the Best Choice for Screening “The controversy around mammography emphasizes that the best decision on screening is made by a woman and her health care provider. Balancing a woman’s individual medical history, risks, and concern level about breast cancer is a decision at the individual level using... »
Health Disparities Pose High Cost for American Economy, Researchers Say
Researchers commissioned by the Joint Center for Political and Economic Studies released a report Thursday, calculating the combined costs of health inequalities and premature death in the nation to be $1.24 trillion between 2003 and 2006. During that time, minorities spent nearly $230 billion in excess medical care costs. The Joint Center is a Washington,... »
Hispanics Tune in and Help Raise More Than $633,000 for Kids With Cancer During 2nd Annual Promesa & Esperanza Radiothon Benefiting St. Jude
Hispanic radio listeners in more than a dozen cities tuned in to help fight against childhood cancer, raising more than $633,000 in cash and pledges during the 2nd annual ‘Promesa y Esperanza’ (Promise and Hope) radiothon to benefit St. Jude Children’s Research Hospital(R). The two-day radiothon took place October 8 – 9 in Philadelphia, Charlotte,... »
Hispanic Children In U.S. At Greater Risk For Obesity Than Other Ethnic/Racial Groups
The prevalence of overweight in the US population is among the highest in Mexican-American children and adolescents. In a study of 1,030 Hispanic children between the ages of 4 and 19, published in the June 2009 issue of the Journal of the American Dietetic Association, researchers from the Baylor College of Medicine found less than optimal... »
Leading Sperm Bank Now Offers Interactive Spanish Website
California Cryobank (CCB), an international sperm banking leader, announced today the release of their upgraded Spanish website www.criobanco.com. Criobanco.com offers all the features of CCB’s English website www.cryobank.com including online ordering, donor search capability, and extensive information on using donor sperm. “California Cryobank has been servicing Latino communities all over the world for many years,” stated Cappy... »
10.05% of Hispanic Americans consider themselves lactose intolerant
Lactose Intolerance Rates May Be Significantly Lower Than Previously Believed New study sheds light on self-reported prevalence rates Prevalence of lactose intolerance may be far lower than previously estimated, according to a study in the latest issue of Nutrition Today.(1) The study, which uses data from a national sample of three ethnic groups, reveals that the overall... »
More Than 851,000 Members Join the Aflac Cancer Center Facebook Cause
Aflac ‘Causes Campaign on Facebook’ Raises $1.16 Million for Fight Against Pediatric Cancer Aflac (NYSE: AFL) announced that it has raised more than $1.16 million for the Aflac Cancer Center through a matching grant campaign with Causes on Facebook, making it the largest sponsored campaign in the history of Causes. The effort also resulted in 851,215 new... »
Hispanics, Health Insurance and Health Care Access
Six-in-ten Hispanic adults living in the United States who are neither citizens nor legal permanent residents lack health insurance, according to a new analysis by the Pew Hispanic Center of a survey it conducted in 2007.1 The nationwide survey offers a detailed look at the health insurance and health care access of an immigrant... »
Oldways Releases Latino Health Tool Kit for Latino Nutrition Month
BOSTON, September 15, 2009 – In celebration of Latino Nutrition Month from September 15 through October 15, Oldways and the Latino Nutrition Coalition (LNC) have released Latino Living – A Guide to Better Health Through Traditional Food and Active Lifestyles – for both consumers and health professionals. “Latino Living was originally designed for health professionals... »