About Target Latino
Target Latino is a marketing consulting firm specializing in the Hispanic market.
Target Latino also brings you the latest in leading edge technology: a Multicultural Online Monitoring Solution that enables Brand Monitoring and Management, Customer Engagement, Online Reputation management, Competition Analysis and much more!
Tag Archive
Fannie Mae Launches New HomePath.com in Spanish Aimed at Helping More Hispanics Buy Homes
Interactive Tools and Information Designed to Guide Potential Homeowners Through Homebuying Process and Prevent Foreclosure Fannie Mae announced the company launched a Spanish version of its HomePath.com website designed to help more potential homeowners who speak Spanish purchase Fannie Mae-owned properties. The new website in Spanish mirrors the English version of HomePath.com featuring an interactive search... »
Hispanics Celebrate the True Meaning of Christmas In Uncertain Economic Times
The Heart of the Holidays When it comes to the holidays, Hispanic families have always relied on traditions to celebrate the season. Whether attending Posadas, preparing special family recipes, or just getting together to share memories, traditions strengthen family ties and make the season more special. And during this recession, more than half (52 percent)... »
Hispanics Minding Money in Downturn Without Sacrificing Pleasures, Research Finds
Tough times call for tough decisions, but Latinos are finding ways to mind their budgets while still spending on the small pleasures and privileges they consider vital to their happiness and well-being. C&R Research recently polled its LatinoEyes panel to assess behaviors by the “majority minority” during the recession, and found that “the recession has... »
‘Frente a la Crisis – Facing the Crisis’
Economy crisis impact on Latinos examined in new Radio Bilingue series Families across the nation are feeling the dire effects of the current economic crisis but probably none more so than Latinos, who may be the hardest hit by job loss, home foreclosures, loss of health insurance and deeper poverty – topics that are the focus... »
New Study Reveals Significant Challenges Hispanic Americans Face in Preparing for Retirement
A new report released today demonstrates that Hispanic Americans face greater challenges in obtaining a secure retirement than the average population. The paper, prepared by the Hispanic Institute think-tank and the Americans for Secure Retirement (ASR) coalition, finds that the unique challenges include a general lack of retirement preparation, less access to employer-sponsored retirement plans,... »
Philadelphia Lagging Behind Others in Census Preparation Activities
Pew Report Examines Census Preparations in Philadelphia and Other Major Cities A new study from The Pew Charitable Trusts’ Philadelphia Research Initiative finds that Philadelphia is lagging behind other major cities in mounting the kind of local outreach and awareness campaign for the 2010 Census that many experts consider important for achieving a full count. The... »
Procter & Gamble Supports Latino Education with a $1.5 Million Pledge to the Hispanic Scholarship Fund
Scholarship applications now available until Feb. 2010 Procter & Gamble (P&G) (NYSE: PG) and the Hispanic Scholarship Fund (HSF) are pleased to announce that P&G is awarding $1.5 million under the company’s Live, Learn and Thrive(TM) global cause to support HSF, the leading Hispanic organization devoted to awarding university scholarships. The grant will be provided over the... »
Infinity Insurance Joins the Fight Against Unemployment
California’s unemployment rate reached 11.9% in July and continues to climb. The state’s Hispanic community has been hit even harder. Some estimates forecast a jobless rate as high as 18% for this group by the end of the year. Infinity Insurance is launching a free job search assistance program titled “Monarca,” designed to help workers... »
Partnership for Prescription Assistance Prepared to Help New Jersey Workers Hurt by Recession
The ‘Help Is Here Express’ bus tour will be stopping in New Jersey throughout the week of August 9-15 at various cities in order to help uninsured and financially-struggling New Jersey residents access information on programs that provide prescription medicines for free or nearly free. With the state’s unemployment rate now hitting 8.8 percent... »
Hispanic unemployment rate in California exceeds that of blacks
Hispanic unemployment in California, which has been rising rapidly, reached 15.7% in the quarter ending June 30, exceeding African American joblessness for the first time in the current economic downturn, according to a new analysis. The state’s Latino unemployment is projected to hit nearly 18% a year from now, says the report released Monday by... »