About Target Latino
Target Latino is a marketing consulting firm specializing in the Hispanic market.
Target Latino also brings you the latest in leading edge technology: a Multicultural Online Monitoring Solution that enables Brand Monitoring and Management, Customer Engagement, Online Reputation management, Competition Analysis and much more!
hispanic media
AARP The Magazine Now Has Three Times the Number of Readers as the Total Number of Twitter Followers of Ashton Kutcher, Oprah and Ryan Seacrest Combined*
Latest MRI Study Shows AARP The Magazine, People, and Better Homes & Gardens Lead the Way as Most Read Consumer Magazines AARP The Magazine continues to penetrate households as one of the industry leaders in reach and readership and is the only magazine to report consecutive growth in readership in the last six years, now... »
Mega News ‘Edicion Nocturna’ is the ‘First and Only Interactive News in Hispanic Television’
What: Mega TV is proud to be the first and only Hispanic broadcaster to have a news show that gives the community and audience a voice in its content and reporting. “Edicion Nocturna,” airs on Mega News and uses the Internet and new media platforms like Facebook, Twitter, and Skype to give audiences the... »
Hispanic Viewers Consume More Content Via Interactive Outlets
Rentrak Signs Cinelatino – The Leading Spanish Language Movie Channel – As Hispanic Viewers Consume More Content Via Interactive Outlets, Networks are Turning to Rentrak to Understand the Video-On-Demand Market – Rentrak Corporation (Nasdaq: RENT), a multi-screen media measurement and research company serving the advertising and entertainment industry, today announced a multi-year deal with Cinelatino, the leading... »
A Media Revolution: the inclusion of Social Media
Tribune Co. Launches National Marketing Initiative Announces New-Model Integrated Sales Organization, Tribune365 In a major national marketing initiative, Tribune Co. today announced the launch of Tribune365 (www.trb365.com), its multichannel sales solutions group providing customized marketing programs to advertisers looking to reach consumers across a variety of media platforms. Tribune365 gives marketers unprecedented, consolidated access to the... »
Yahoo! En Espanol Reveals the Most Popular Searches for September
Yahoo! En Espanol today announced it’s most popular Searches on Yahoo! Pop for the month ending September 30 (http://espanol.pop.yahoo.com/pop/09-2009/). Yahoo! Pop allows users to access the site and stay in touch with what’s hot and use it as a resource to search for and spot trends. Information on Yahoo! Pop is available and searchable by day,... »
Social Media Success Story: media exposure equaled $6.67 million in ad spend
A brilliant example of an Advertising and Social Media campaign execution and of how to measure social media results: The campaign “One Thousand Casmurros,” made for the biggest TV network in Brazil, Rede Globo. It was the agency’s first entry in Cannes. Commemorating 100 years since the death of one of the greatest writers Brazil has ever... »
Pizza Patron, Pepsi Celebrate Hispanic Heritage
Pizza Patron announced that it has teamed with Pepsi in a national, co-branded promotion in all of its stores to honor National Hispanic Heritage Month. The promotion began September 1 and was specifically designed to celebrate and honor the Latin culture and lifestyle during Hispanic Heritage Month. It is a bilingual promotion, but Spanish-language... »
PeopleEnEspanol.com Launches New Interactive Tool: ‘Cambia Tu Look’
Innovative Interactive Tool Allows for Uploading Photos, Trying on Celebrity Hair and Makeup Looks, Plus Click-to-Buy Products -First Hispanic Website to Offer Beauty Tool for Hispanic Consumers- -T-Mobile Premiere Sponsor- Further expanding on its celebrity style coverage online, PeopleEnEspanol.com today launched a new interactive tool, http://www.peopleenespanol.com/pespanol/cambiatulook where users can upload photos of themselves and try out new... »