Posts Tagged ‘ social media ’

A Media Revolution: the inclusion of Social Media

October 13, 2009

Tribune Co. Launches National Marketing Initiative Announces New-Model Integrated Sales Organization, Tribune365 In a major national marketing initiative, Tribune Co. today announced the launch of Tribune365 (www.trb365.com), its multichannel sales solutions group providing customized marketing programs to advertisers looking to reach consumers across a variety of media platforms. Tribune365 gives marketers unprecedented, consolidated access...

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Social Media Success Story: media exposure equaled $6.67 million in ad spend

October 7, 2009

A brilliant example of an Advertising and Social Media campaign execution and of how to measure social media results: The campaign “One Thousand Casmurros,” made for the biggest TV network in Brazil, Rede Globo. It was the agency’s first entry in Cannes. Commemorating 100 years since the death of one of the greatest writers Brazil...

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A brief introduction to Social Media

September 16, 2009

Click on social media presentation to advance

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Featured Post

Smartphone user experience: A Latina’s Perspective

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Smartphone user experience: A Latina’s Perspective As most of you know, a few weeks ago and thanks to a recommendation from my dear friend...

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