Posts Tagged ‘ social media marketing ’

Hispanics social media marketing strategy – a must

January 20, 2010
Hispanics social media marketing strategy – a must

Any company that comes in contact with online Hispanic consumers would be negligent not to include them in its social media marketing strategy. The focal point should be the identification of the technologies and social media channels that are a strategic fit. By Claudia “Havi” Goffan U.S.-based Hispanic consumers are significantly more likely to...

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25 social interaction metrics or how to measure your social media marketing campaign

January 10, 2010
25 social interaction metrics or how to measure your social media marketing campaign

by Claudia “Havi” Goffan Social media has evolved into an every day way of interaction and communication for a large part of the population. And this evolution started in the last century when social media commenced amidst the original chats in chatrooms and blogs. The first blog was created in the late 1980′s: http://www.netfunny.com/rhf/...

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Smartphone user experience: A Latina’s Perspective

Smartphone user experience: A Latina’s Perspective As most of you know, a few weeks ago and thanks to a recommendation from my dear friend...

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