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	<title>Hispanic Marketing Blog &#187; soccer</title>
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		<title>New Aflac soccer ad</title>
		<link>http://hispanic-marketing.com/bl/advertising/new-aflac-soccer-ad/</link>
		<comments>http://hispanic-marketing.com/bl/advertising/new-aflac-soccer-ad/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 16:05:25 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Aflac]]></category>
		<category><![CDATA[Aflac ad]]></category>
		<category><![CDATA[Aflac duck]]></category>
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		<category><![CDATA[soccer]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=1066</guid>
		<description><![CDATA[The Aflac Duck back to soccer&#8230; This is a commercial you cannot miss&#8230; I, personally, have to try really hard to pay attention to the message because the duck steals the whole show.]]></description>
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		<title>Aflac Launches &#039;Soccer&#039; &#8211; Its Eighth New Television Ad for 2009</title>
		<link>http://hispanic-marketing.com/bl/advertising/aflac-launches-soccer-its-eighth-new-television-ad-for-2009/</link>
		<comments>http://hispanic-marketing.com/bl/advertising/aflac-launches-soccer-its-eighth-new-television-ad-for-2009/#comments</comments>
		<pubDate>Mon, 24 Aug 2009 15:09:14 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[hispanic customer acquisition]]></category>
		<category><![CDATA[atlanta]]></category>
		<category><![CDATA[Georgia]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[Hispanic advertising]]></category>
		<category><![CDATA[insurance]]></category>
		<category><![CDATA[soccer]]></category>
		<category><![CDATA[Spanish language]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=428</guid>
		<description><![CDATA[Aflac Launches &#8216;Soccer&#8217; &#8211; Its Eighth New Television Ad for 2009]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Hispanic girls face many obstacles to playing sports</title>
		<link>http://hispanic-marketing.com/bl/demographics/hispanic-women/hispanic-girls-face-many-obstacles-to-playing-sports/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/hispanic-women/hispanic-girls-face-many-obstacles-to-playing-sports/#comments</comments>
		<pubDate>Thu, 09 Jul 2009 15:01:16 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[hispanic women]]></category>
		<category><![CDATA[hispanic youth]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[Hispanic children]]></category>
		<category><![CDATA[Latino Youth]]></category>
		<category><![CDATA[soccer]]></category>
		<category><![CDATA[US Hispanics]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=234</guid>
		<description><![CDATA[Rosa Mendez and her mother share the same first name. In Spanish, it means “pink,” which also happens to be Rosa’s favorite color. She certainly plays it up. She pierced both ears with pink diamonds, she drives around with a pink Rosary hanging from her rearview mirror and she color-coordinates pink Nikes with her school clothes. But hidden underneath all that girly-ness, her favorite sport — soccer — often leaves her body black and blue with bruises. She would get so lost in playing the game she loves during her spring season at East High School in Kansas City that sometimes she had no idea how she got so beat up. Soccer is Rosa’s passion. Or futbol, as it is called in the Mendez living room. In her home, as is the case in many traditional Latino families, futbol isn’t a sport played by girls named after delicate flowers. “It was my idea to go play,” Rosa says, “but (my parents) would say, ‘Stay here with the kids.’ Because girls shouldn’t be playing aggressive things.” Rosa is the daughter of a Mexican father who works 12 hours a day and a Nicaraguan mother who works on an assembly line packing boxes with [...]]]></description>
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		<title>Sprint Lets Soccer Fans Enjoy the Game Now</title>
		<link>http://hispanic-marketing.com/bl/advertising/entertainment/sprint-lets-soccer-fans-enjoy-the-game-now/</link>
		<comments>http://hispanic-marketing.com/bl/advertising/entertainment/sprint-lets-soccer-fans-enjoy-the-game-now/#comments</comments>
		<pubDate>Fri, 03 Jul 2009 15:29:43 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[entertainment]]></category>
		<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[hispanic customer acquisition]]></category>
		<category><![CDATA[soccer]]></category>
		<category><![CDATA[US Hispanics]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=180</guid>
		<description><![CDATA[CONCACAF Gold Cup(TM) series kicks off on July 3 with live streaming and exclusive tournament mobile content available only on the Sprint Now Network(TM) Mexican Soccer Legend Luis Roberto Alves &#8216;Zague&#8217; joins Sprint at select games nationally OVERLAND PARK, Kan., June 22 /PRNewswire-FirstCall/ &#8212; Sprint (NYSE: S) &#8212; As an official sponsor of the popular 2009 CONCACAF Gold Cup(TM) tournament, Sprint brings soccer fans closer to their favorite sport than ever before with exclusive mobile content, available only on the Sprint Now Network(TM). For the first time, fans can be a part of the action by experiencing full-length live streaming of the games directly on their Sprint TV-capable phones. Through their phones, subscribers will also have front row seats to follow CONCACAF Gold Cup(TM) from the opening game kickoff in Los Angeles to the finals in New York with real-time game updates about their teams playing in the tournament, related news and tournament statistics, among other fun features. Additionally, Sprint has teamed up with one of the most popular Mexican soccer legends, Luis Roberto Alves &#8221;Zague&#8221;, to provide a one-of-a-kind pre-game experience at select matches in some U.S. cities. &#8220;Soccer is a way of life, not only for me but for all fans. It&#8217;s so exciting to see how [...]]]></description>
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		<title>Allstate Celebrates the Passion of Mexican National Team Fans With a Unique Sweepstakes for the Ultimate Tricolor Fan</title>
		<link>http://hispanic-marketing.com/bl/hispanic-marketing/hispanic-culture/allstate-celebrates-the-passion-of-mexican-national-team-fans-with-a-unique-sweepstakes-for-the-ultimate-tricolor-fan/</link>
		<comments>http://hispanic-marketing.com/bl/hispanic-marketing/hispanic-culture/allstate-celebrates-the-passion-of-mexican-national-team-fans-with-a-unique-sweepstakes-for-the-ultimate-tricolor-fan/#comments</comments>
		<pubDate>Thu, 25 Jun 2009 22:58:06 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[hispanic customer acquisition]]></category>
		<category><![CDATA[atlanta]]></category>
		<category><![CDATA[Dallas]]></category>
		<category><![CDATA[finance]]></category>
		<category><![CDATA[Hispanic consumer]]></category>
		<category><![CDATA[insurance]]></category>
		<category><![CDATA[soccer]]></category>
		<category><![CDATA[US Hispanics]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=146</guid>
		<description><![CDATA[Multichannel promotion allows fans to participate online, on-site or by texting NORTHBROOK, Ill., June 24 /PRNewswire/ &#8211; It&#8217;s Game Time&#8230;Allstate Insurance company, the nation&#8217;s largest publicly held personal lines insurer and exclusive auto, home and life insurance sponsor of the Mexican National Team, today launched this year&#8217;s sweepstakes, an exclusive promotion to celebrate the beauty of the game and its legions of fans. Created to bring fans closer to a legend of &#8220;the beautiful game,&#8221; Allstate will reward one winner and a guest with an all-expenses-paid trip to Dallas, Texas on September 30 to watch a Tricolor game with one of the most exciting soccer players in history &#8211; former MNT captain Luis Roberto Alves, also known as &#8220;Zague.&#8221; The sweepstakes is part of the activities surrounding Allstate&#8217;s third consecutive year as a sponsor of the Mexican National Team and is being announced as players prepare for the highly-anticipated June 24 exhibition match against Venezuela at the Georgia Dome in Atlanta. &#8220;Allstate is a very proud sponsor of the Mexican National Team and we are excited to be able to offer this exclusive experience to two fans to be able to watch their team with one of its legends,&#8221; said Georgina Flores, senior marketing manager at Allstate. Mexican soccer legend, former MNT player [...]]]></description>
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		<title>GolTV, ESPN Team Up for Unprecedented Coverage of La Liga</title>
		<link>http://hispanic-marketing.com/bl/advertising/entertainment/goltv-espn-team-up-for-unprecedented-coverage-of-la-liga/</link>
		<comments>http://hispanic-marketing.com/bl/advertising/entertainment/goltv-espn-team-up-for-unprecedented-coverage-of-la-liga/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 17:10:33 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[entertainment]]></category>
		<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[soccer]]></category>
		<category><![CDATA[US Hispanics]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=134</guid>
		<description><![CDATA[Each Network Will Offer Exclusive Spanish and English-language Multiplatform Coverage of Spain&#8216;s La Liga NEW YORK, June 22 /PRNewswire/ &#8212; GolTV, the only live bilingual channel delivering 24/7 international soccer, which holds exclusive TV rights to Spain&#8217;s La Liga and ESPN have reached an agreement for Spanish and English-language multimedia rights to Spain&#8217;s La Liga in the U.S. through 2012. The two multimedia companies will now share coverage of one of the world&#8217;s most popular and most watched football leagues &#8212; Spain&#8217;s La Liga. With this deal, GolTV and ESPN will give La Liga fans in the U.S. the ability to see an unprecedented number of games. Under the terms of the agreement, in addition to the 120 live games in English and Spanish that will be televised on GolTV, ESPN Deportes will provide exclusive Spanish-language coverage of more than 95 La Liga regular-season matches live. ESPN360.com &#8211; ESPN&#8217;s live sports broadband network &#8211; will stream at least 114 matches, including simulcast of all 95 ESPN Deportes matches live in English. ESPN2 will televise select matches and ESPN Mobile TV (on FLO TV and MobiTV) will also stream select games live to mobile devices. Additional coverage will include a highlights show on match [...]]]></description>
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		<title>A beetle on a mobile marketing soccer tour</title>
		<link>http://hispanic-marketing.com/bl/advertising/a-beetle-on-a-mobile-marketing-soccer-tour/</link>
		<comments>http://hispanic-marketing.com/bl/advertising/a-beetle-on-a-mobile-marketing-soccer-tour/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 17:17:05 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[hispanic customer acquisition]]></category>
		<category><![CDATA[Hispanic consumer]]></category>
		<category><![CDATA[soccer]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=111</guid>
		<description><![CDATA[Volkswagen and Major League Soccer Kick Fun into High Gear with Nationwide Youth Soccer Mobile Tour The Footballers&#8217; Clubhaus presented by Volkswagen and MLS Hits the Road to Visit Over 46 Youth Soccer Tournaments HERNDON, Va., June 15 /PRNewswire/ &#8212; Volkswagen of America, the official automotive partner of Major League Soccer, today kicked off The Footballers&#8217; Clubhaus presented by Volkswagen and MLS, a 19-city mobile marketing tour that will showcase Volkswagen&#8217;s product family at local youth soccer tournaments across the U.S. The Footballers&#8217; Clubhaus presented by Volkswagen and MLS Mobile Tour, which will also feature a host of games and activities for the entire family, builds upon the company&#8217;s global commitment to the sport. The Footballers&#8217; Clubhaus presented by Volkswagen and MLS hits the road today and will run through November when the brand joins the MLS Cup championship in Seattle. &#8220;Globally, Volkswagen has been a long-time supporter of soccer. In the U.S. we&#8217;ve been increasing our commitment to the sport and are delighted to expand our presence at a grass-roots level throughout local communities,&#8221; said Tim Ellis, Vice President of Marketing for Volkswagen of America, Inc. &#8220;The youth soccer tour is testament to Volkswagen&#8217;s strategy of engaging families and multicultural audiences with our [...]]]></description>
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		<slash:comments>1</slash:comments>
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