Hispanic Marketing Blog is an initiative of Target Latino, a multicultural marketing consulting firm with a Latino / Hispanic twist.
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by Claudia “Havi” Goffan Winner of the Publisher’s Multicultural Award Category: Best Multicultural Awareness Article What is life like in America for Hispanic Americans? What are their thoughts and concerns about family, employment, education, religion, opportunities, and healthcare? We asked Claudia Goffan, founder of Target Latino, an Atlanta based marketing and consulting firm specializing...
White, Asian and Hispanic managers tend to hire more whites and fewer blacks than black managers do, according to a new study out of the University of Miami School of Business Administration. Using more than two years of personnel data from a large U.S. retail chain, the study found that when a black manager...
MONDAY, OCTOBER 5: SUPREME COURT TERM OPENS Profile America — Monday, October 5th. As National Hispanic Heritage Month continues, today marks the first day of the current Supreme Court session. As the justices file in, their ranks will include Associate Justice Sonia Sotomayor, confirmed by the Senate in August. Her official investiture ceremony was...
New York, August 7th – Cristina Mella, the entrepreneur and founder of Cristina Mella-Latino Living has launched a line of products honoring Judge Sonia Sotomayor and her historic confirmation to the Supreme Court of the United States. All products (from T-Shirts and coffee mugs to greeting cards and small gifts) are designed with the...
A series of 2010 Census promotional videos have won several prestigious Telly Awards as well as a Videographer Award of Excellence — awards that honor the best in video production. The videos were produced by the Public Information Office at the U.S. Census Bureau as part of a collaborative effort between headquarters, regional and...
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