<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Hispanic Marketing Blog &#187; Los Angeles</title>
	<atom:link href="http://hispanic-marketing.com/bl/tag/los-angeles/feed/" rel="self" type="application/rss+xml" />
	<link>http://hispanic-marketing.com/bl</link>
	<description></description>
	<lastBuildDate>Tue, 15 May 2012 13:38:14 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.2</generator>
		<item>
		<title>SABEResPODER &amp; Best Buy Partner to Promote Informed Shopping Decisions During This Holiday Season</title>
		<link>http://hispanic-marketing.com/bl/hispanic-marketing/hispanic-business-hispanic-marketing/saberespoder-best-buy-partner-to-promote-informed-shopping-decisions-during-this-holiday-season/</link>
		<comments>http://hispanic-marketing.com/bl/hispanic-marketing/hispanic-business-hispanic-marketing/saberespoder-best-buy-partner-to-promote-informed-shopping-decisions-during-this-holiday-season/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 22:04:40 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[hispanic business]]></category>
		<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[Hispanic business]]></category>
		<category><![CDATA[Hispanic consumer]]></category>
		<category><![CDATA[Latino Youth]]></category>
		<category><![CDATA[Los Angeles]]></category>
		<category><![CDATA[Spanish language]]></category>
		<category><![CDATA[US Hispanics]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=796</guid>
		<description><![CDATA[The initiative aims at educating the Latino community on how best to take advantage of the technology at their reach. Best Buy unites with SABEResPODER to educate the Hispanic community about how to get the most out of the latest technology and understand their rights as consumers. Various studies show that Latinos purchase more televisions, digital cameras, cell phones, and computers than the average population. However, Raul P. Lomeli-Azoubel, Executive Chairman for SABEResPODER, said that, &#8220;the statistics also reveal a different reality: the technological advances, that serve to make our lives easier, are not being used to their full potential.&#8221; For this reason, SABEResPODER, with Best Buy&#8217;s support, has published an educational guide about &#8220;New Technologies&#8221; with the main objective of sharing vital information, so that consumers can learn more about their options. The educational campaign also includes an informative video on the subject and workshops that will be offered to community groups. The goal of the initiative is to promote smarter, more informed, consumer electronic shopping, and help the community purchase products that actually meet their specific needs. &#8220;Our knowledgeable, non-commission sales specialists are trained specifically to help our customers find the right product solution to best fit their [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/hispanic-marketing/hispanic-business-hispanic-marketing/saberespoder-best-buy-partner-to-promote-informed-shopping-decisions-during-this-holiday-season/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Hispanic unemployment rate in California exceeds that of blacks</title>
		<link>http://hispanic-marketing.com/bl/demographics/hispanic-women/hispanic-unemployment-rate-in-california-exceeds-that-of-blacks/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/hispanic-women/hispanic-unemployment-rate-in-california-exceeds-that-of-blacks/#comments</comments>
		<pubDate>Thu, 30 Jul 2009 15:27:38 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[economy]]></category>
		<category><![CDATA[hispanic women]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[hispanic market research]]></category>
		<category><![CDATA[Los Angeles]]></category>
		<category><![CDATA[unemployment figures]]></category>
		<category><![CDATA[US Hispanics]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=366</guid>
		<description><![CDATA[Hispanic unemployment in California, which has been rising rapidly, reached 15.7% in the quarter ending June 30, exceeding African American joblessness for the first time in the current economic downturn, according to a new analysis. The state’s Latino unemployment is projected to hit nearly 18% a year from now, says the report released Monday by the Economic Policy Institute, a Washington-based think tank. Nationally, black unemployment continues to surpass Hispanic joblessness and that pattern is not expected to change soon, according to Algernon Austin, the study’s author. Still, across the country, unemployment among Hispanics has increased faster than for other groups. Among 12 states with enough data to compare unemployment by ethnicity, California is the only one where Hispanic joblessness leads all other groups. “One thing that is driving the Hispanic unemployment rate is the collapse of the housing market, which means the collapse of construction,” Austin said. “That has been a big factor.” But in California, it is Hispanic women who appear to be tipping the unemployment scales. Latino female unemployment began overtaking that of black women earlier this year, according to Austin’s data. Black males still have higher unemployment in the state than Hispanic males. “Construction is certainly [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/demographics/hispanic-women/hispanic-unemployment-rate-in-california-exceeds-that-of-blacks/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>First Hispanic Website for New Moms Focused on Natural Family Care</title>
		<link>http://hispanic-marketing.com/bl/hispanic-marketing/first-hispanic-website-for-new-moms-focused-on-natural-family-care/</link>
		<comments>http://hispanic-marketing.com/bl/hispanic-marketing/first-hispanic-website-for-new-moms-focused-on-natural-family-care/#comments</comments>
		<pubDate>Fri, 10 Jul 2009 15:40:45 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[Health]]></category>
		<category><![CDATA[hispanic customer acquisition]]></category>
		<category><![CDATA[hispanic marketing]]></category>
		<category><![CDATA[hispanic online]]></category>
		<category><![CDATA[hispanic women]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[Hispanic market segmentation]]></category>
		<category><![CDATA[Los Angeles]]></category>
		<category><![CDATA[nutrition]]></category>
		<category><![CDATA[US Hispanics]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=241</guid>
		<description><![CDATA[New Site to Serve Community of Latina Mothers across the U.S. Hyland’s, Inc., a leading provider of natural over-the-counter medicines, announced today that it has launched ComienzosSaludables.com (Comienzos Saludables), a unique social networking, education-based website for Latina mothers. Comienzos Saludables continues Hyland’s strategy to improve the availability of, and accessibility to, important healthcare resources for this growing population. The new site offers Hispanic mothers a fully bilingual Spanish/English community to assist with information on pregnancy, infant care, raising a family, healthy lifestyle, and treating your family’s health issues with natural medicines. Comienzo Saludables marks Hyland’s latest initiative to reach out to the Hispanic consumer. Already, the company has made packaging on 22 products Spanish/English bilingual, developed a baby development calendar in Spanish and sponsored a community health worker, Promotoras, program called Salud con Hyland’s. Now, with usage of social networking sites by Hispanics up 200% in 2006 (Forrester’s Hispanic Technographics Series Research), Hyland’s delivers this new resource for Latina mothers. “Hyland’s has a longstanding commitment to providing accessible healthcare,” said J.P. Borneman, PhD, chairman and CEO of Hyland’s, Inc. “With 25% of U.S. moms of Hispanic origin, that access, in this case, comes in the form of a website full of [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/hispanic-marketing/first-hispanic-website-for-new-moms-focused-on-natural-family-care/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Jones Soda Co. celebrates Hispanic heritage with new flavors</title>
		<link>http://hispanic-marketing.com/bl/hispanic-marketing/hispanic-culture/jones-soda-co-celebrates-hispanic-heritage-with-new-flavors/</link>
		<comments>http://hispanic-marketing.com/bl/hispanic-marketing/hispanic-culture/jones-soda-co-celebrates-hispanic-heritage-with-new-flavors/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 17:10:37 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[hispanic customer acquisition]]></category>
		<category><![CDATA[acculturation]]></category>
		<category><![CDATA[Beverages]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[Hispanic business]]></category>
		<category><![CDATA[Hispanic consumer]]></category>
		<category><![CDATA[Los Angeles]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=120</guid>
		<description><![CDATA[SEATTLE, Wash. – Jones Soda Co. is excited to introduce a new collection of Spanish labels and soda flavors honoring the culture and spirit of Hispanics living in America. This collection stems from numerous requests from Jones Soda fans, and features Spanish labels and images that celebrate the community and Hispanic artwork. “Jones Soda is thrilled that fans from the Hispanic community have reached out to us, and we are very excited about our fun new flavors,” said Joth Ricci, COO of Jones Soda. “Jones Soda’s ability to customize our labels allows us to participate in the celebration of this amazing community in a unique and special way.” Jones Soda is known for their ability to make personal connections with consumers through their patented labeling system that enables them to select submitted photos from fans to showcase on bottles, as well as allows people to create customized bottles at http://www.myjones.com . The specialty sodas will be available in the following new flavors: Naranja Mandarina, Limón, Tutti Frutti and Crema de Piña. It will debut in the single-serve sections of select retailers in Los Angeles, San Diego and Arizona. For more information visit http://www.jonessoda.com . About Jones Soda Co.: Headquartered in [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/hispanic-marketing/hispanic-culture/jones-soda-co-celebrates-hispanic-heritage-with-new-flavors/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Dr Pepper Ads, Tour Target Young Latinos</title>
		<link>http://hispanic-marketing.com/bl/advertising/dr-pepper-ads-tour-target-young-latinos/</link>
		<comments>http://hispanic-marketing.com/bl/advertising/dr-pepper-ads-tour-target-young-latinos/#comments</comments>
		<pubDate>Sun, 31 May 2009 20:06:02 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[hispanic marketing]]></category>
		<category><![CDATA[hispanic youth]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[Dallas]]></category>
		<category><![CDATA[Dr Pepper]]></category>
		<category><![CDATA[Hispanic advertising]]></category>
		<category><![CDATA[Hispanic consumer]]></category>
		<category><![CDATA[Latino Youth]]></category>
		<category><![CDATA[Los Angeles]]></category>
		<category><![CDATA[MTV]]></category>
		<category><![CDATA[Sacramento]]></category>
		<category><![CDATA[San Antonio]]></category>
		<category><![CDATA[Telemundo]]></category>
		<category><![CDATA[Texas]]></category>
		<category><![CDATA[Univision]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=64</guid>
		<description><![CDATA[Dr Pepper Snapple Group this week is launching “Vida23,” a multifaceted effort to attract young Hispanic consumers to its Dr Pepper beverage. “Just like the unique 23 flavors in Dr Pepper, Vida23 is designed to give consumers more out of every day,” said Monica Morales, Dr Pepper brand manager for the Hispanic market, in a statement. “Hispanic young adults are living the best of both worlds: they&#8217;re bicultural and bilingual. Unlike previous generations, today&#8217;s young Latinos literally have one foot in each culture and Vida23 celebrates their way of life.” TV and radio spots will kick off the campaign, featuring a song created specifically for the effort, called “La La La Life/Vida23.” The song was written and performed by Cucu Diamantes and Andres Levin, founder of the band Yerba Buena. The song is available for download atwww.vida23.com, the Web site for the campaign. Here, consumers can also re-mix their own version of the song, and download ringtones as well. Spanish language TV spots will air in Dallas, Los Angeles, San Antonio, Texas, and Sacramento, Calif., on Latino targeted Telemundo, Univision and MTV3. Radio airs in those markets, along with Chicago, Houston, Phoenix, Fresno, Calif., El Paso and Austin Texas. The [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/advertising/dr-pepper-ads-tour-target-young-latinos/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

