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Fast-food giant Burger King has entered the mobile commerce arena by letting consumers place orders and pay for them their iPhone. Now that’s fast food. Burger King teamed up with Gomobo and PointAbout for the development and design of the application. The Burger King NOW location-aware iPhone application is currently being tested in the Queens, New...
by Claudia Goffan An amazing thing happened the other day. A colleague of mine and I decided to have lunch at a customer’s restaurant. On waiting to be seated, we noticed that the metal napkin holder on every table had a magnet of our bank. Let me correct myself, every napkin holder had two...
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