Posts Tagged ‘ hispanic market research ’

Hispanic mobile consumers study

August 16, 2011
Hispanic mobile consumers study

As Hollywood looks to drive waning movie ticket sales, their focus should be on the growing Hispanic population and their use of mobile devices throughout the movie-planning process. This insight comes from research within The Mobile Consumer: Hispanics, Movies & Mobile, a new report by multicultural marketing agency Briabe Mobile and MocoSpace, the largest...

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Unauthorized Immigrant Population: National and State Trends, 2010

February 1, 2011
Unauthorized Immigrant Population: National and State Trends, 2010

by Jeffrey S. Passel, Senior Demographer, Pew Hispanic Center, and D’Vera Cohn, Senior Writer, Pew Research Center As of March 2010, 11.2 million unauthorized immigrants were living in the United States, virtually unchanged from a year earlier, according to new estimates from the Pew Hispanic Center, a project of the Pew Research Center. This...

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Why Marketers Should Care About Reaching Latina Bloggers

December 15, 2010

The first gift of the season goes to my dear friend, Elianne Ramos.:)  Elianne is an incredibly talented, knowledgeable, and hard working human being, she is the Principal & CEO of Speak Hispanic communications and vice-chair of Communications and PR for Latinos in Social Media (LATISM.) She is constantly on the go, generating great ideas and...

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Do you know about people from Ecuador?

June 21, 2010
Do you know about people from Ecuador?

A total of 591,000 Hispanics of Ecuadorian origin resided in the United States in 2008, according to the Census Bureau’s American Community Survey. Ecuadorians in this statistical profile are people who self-identified as Hispanics of Ecuadorian origin; this means either they themselves are Ecuadorian immigrants or they trace their family ancestry to Ecuador. Ecuadorians are the ninth-largest population...

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Who are the Peruvians?

June 18, 2010
Who are the Peruvians?

A total of 519,000 Hispanics of Peruvian origin resided in the United States in 2008, according to the Census Bureau’s American Community Survey. Peruvians in this statistical profile are people who self-identified as Hispanics of Peruvian origin; this means either they themselves are Peruvian immigrants or they trace their family ancestry to Peru. Peruvians are the tenth-largest population...

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Smartphone user experience: A Latina’s Perspective

Smartphone user experience: A Latina’s Perspective As most of you know, a few weeks ago and thanks to a recommendation from my dear friend...

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