digital marketing

Univision Teams With GameSpot

April 6, 2010

Univision’s Univision Interactive Media on Thursday unveiled a partnership with CBS Interactive’s GameSpot, which will provide content for a new Spanish-language video gaming site on Univision.com. It will feature news, reviews, editorials and videos on the top-selling games worldwide. Univision also presented a study about Hispanics’ attitudes toward video games. Among other things, it...

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Mobile Location-Based Services Market to exceed $12bn by 2014, Says Juniper Research

March 4, 2010
Mobile Location-Based Services Market to exceed $12bn by 2014, Says Juniper Research

The combination of smartphone proliferation, a surge in application storefront launches and new developments in hybrid positioning technologies are expected to help drive revenues from mobile location-based services (MLBS) to more than $12.7 billion by 2014, according to a new report from industry analysts at Juniper Research.

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Gartner: Mobile To Outpace Desktop Web By 2013

February 4, 2010
Gartner: Mobile To Outpace Desktop Web By 2013

Mobile phones will overtake PCs as the most common Web access devices worldwide by 2013, according to a new forecast by research firm Gartner. That’s an even more aggressive outlook than Morgan Stanley’s projection that the mobile Web will outstrip the desktop Web in five years. Gartner estimates the combined installed base of smartphones...

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Smartphone user experience: A Latina’s Perspective

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Smartphone user experience: A Latina’s Perspective As most of you know, a few weeks ago and thanks to a recommendation from my dear friend...

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