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	<title>Hispanic Marketing Blog &#187; children Latino market</title>
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		<title>Ratoncito Perez seeks to educate Hispanic kids on oral health</title>
		<link>http://hispanic-marketing.com/bl/demographics/ratoncito-perez-seeks-to-educate-hispanic-kids-on-oral-health/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/ratoncito-perez-seeks-to-educate-hispanic-kids-on-oral-health/#comments</comments>
		<pubDate>Mon, 11 Oct 2010 12:47:13 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[children Latino market]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[Delta Dental]]></category>
		<category><![CDATA[Hispanic children]]></category>
		<category><![CDATA[Hispanic Heritage Month]]></category>
		<category><![CDATA[oral health]]></category>
		<category><![CDATA[Ratonicito Perez]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=1221</guid>
		<description><![CDATA[With toothbrush in hand, Ratoncito Perez seeks to educate Hispanic kids on oral health as part of Hispanic Heritage Month In celebration of Hispanic Heritage Month, Delta Dental Insurance Company has joined forces with the tooth fairy&#8217;s Spanish-speaking counterpart, el Ratoncito Perez, to remind Hispanic children and their parents about the importance of good dental hygiene. According to the American Association of Pediatric Dentistry (AAPD), tooth decay is the most common childhood disease, affecting nearly 60 percent of children. Of the 4 million children born each year, nearly half are estimated to get their first cavity by the time they reach second grade. What&#8217;s more, according to the May 2000 Surgeon General&#8217;s report, Oral Health in America, more than 51 million school hours are lost each year due to tooth decay and other dental problems. For minorities and children from low-income families, these statistics are increasingly worse. &#8220;Oral health problems persist among children, in spite of the fact that tooth decay is largely preventable,&#8221; said Solomon Romano, Hispanic marketing manager for Delta Dental. &#8220;We have teamed up with Ratoncito Perez and put in place several initiatives – a Spanish-language website, bilingual brochures and Spanish-speaking dentists – to educate parents and children that through regular [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>NASA and Univision Collaborate to Engage Hispanic Students</title>
		<link>http://hispanic-marketing.com/bl/demographics/nasa-and-univision-collaborate-to-engage-hispanic-students/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/nasa-and-univision-collaborate-to-engage-hispanic-students/#comments</comments>
		<pubDate>Mon, 04 Oct 2010 13:47:58 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[children Latino market]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[es el momento]]></category>
		<category><![CDATA[Hispanic education]]></category>
		<category><![CDATA[NASA]]></category>
		<category><![CDATA[NASA y Tu]]></category>
		<category><![CDATA[Univision]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=1206</guid>
		<description><![CDATA[NASA and Univision Communications Inc. are teaming up to launch an on-air and online initiative to help engage Hispanic students in science, technology, engineering and mathematics (STEM) education. NASA is committed to preparing the next generation of scientists, engineers and technologists. Univision, a leading Spanish-language media company with television, radio, online and interactive assets focused on improving graduation rates and preparing Hispanic students for college. Beginning Saturday, Oct. 2, Univision will air a series of Spanish-language educational video segments produced by NASA and titled &#8220;NASA and You&#8221; (NASA y Tu). Featuring Hispanic employees from NASA as role models, the 30-second videos will present new perspectives on education and STEM careers. Among many featured NASA staff members are astronaut Jose Hernandez, who talks about his life and how he became an astronaut, and Margaret Dominguez, an optics engineer, who talks about the engineering challenges of putting a mirror as large as a tennis court in small spacecraft. &#8220;NASA&#8217;s challenging missions offer a unique opportunity to inspire excellence in students of every age,&#8221; said NASA Deputy Administrator Lori Garver. &#8220;This collaboration will combine NASA&#8217;s unique STEM educational content with Univision&#8217;s communications platforms to reach Hispanic youth and encourage them to pursue STEM-related careers.&#8221; The segments will [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/demographics/nasa-and-univision-collaborate-to-engage-hispanic-students/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
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		<title>April is national child abuse prevention month …get blue!</title>
		<link>http://hispanic-marketing.com/bl/demographics/april-is-national-child-abuse-prevention-month-%e2%80%a6get-blue/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/april-is-national-child-abuse-prevention-month-%e2%80%a6get-blue/#comments</comments>
		<pubDate>Mon, 05 Apr 2010 12:59:57 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[children Latino market]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[Child Abuse prevention]]></category>
		<category><![CDATA[Love our Children]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=947</guid>
		<description><![CDATA[Every April, the nation unites to raise awareness and educate the public about child abuse and violence against children. This April marks the 27th observance to raise awareness to stop child abuse. In 1982, President Ronald Reagan declared by Presidential Proclamation that April is National Child Abuse Prevention Month. Since that time, child abuse awareness activities have been promoted every April throughout America by millions of people throughout the USA. Each year, over 3 million children in our country were reported abused or neglected and through public awareness, community education, and support programs, these astounding numbers will be reduced. Love Our Children USA raises awareness of this national movement through its GET BLUE campaign. Everyone can be a voice for children by participating in the GET BLUE campaign and work to remind the public about the importance of America’s kids, and how we can all share in preventing all violence and neglect against children. Child Abuse Prevention Month activities are one way everyone in your community can play a role in child abuse prevention. It’s a way to rally many people in your community to support programs that help parents and children. On a societal level, efforts to&#8230; [more]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/demographics/april-is-national-child-abuse-prevention-month-%e2%80%a6get-blue/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>Kids of Spanish-speaking Hispanic moms watch less TV</title>
		<link>http://hispanic-marketing.com/bl/demographics/kids-of-spanish-speaking-hispanic-moms-watch-less-tv/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/kids-of-spanish-speaking-hispanic-moms-watch-less-tv/#comments</comments>
		<pubDate>Thu, 04 Feb 2010 03:17:22 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[children Latino market]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[Marketing Research]]></category>
		<category><![CDATA[acculturation]]></category>
		<category><![CDATA[Hispanic children]]></category>
		<category><![CDATA[Hispanic market segmentation]]></category>
		<category><![CDATA[Hispanic moms]]></category>
		<category><![CDATA[Spanish language]]></category>
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=846</guid>
		<description><![CDATA[When it comes to a kid&#8217;s television-viewing habits, the mom&#8217;s language can matter. Researchers at Johns Hopkins University School of Medicine surveyed 1,347 women who had children ages 35 months to 4 years to assess just how much time the kids spent in front on the tube. They knew that young children of white mothers and young children of Hispanic mothers watched similar amounts of TV (we&#8217;ll go out on a limb here and say &#8220;too much&#8221;), but they seemed to think there might be some variables to be explored within those numbers and perhaps, down the road, interventions to be found. They were right on the former. The latter remains to be seen. The researchers found that kids of English-speaking Hispanic moms and kids of Spanish-speaking Hispanic moms watched about the same amount of TV during their first year (yes, yes, infants watching any TV…). But by the second and third years, children of the English-speaking moms watched more, a lot more. The abstract was published online Monday in the February issue of Archives of Pediatrics &#38; Adolescent Medicine. Maybe TV simply is less important to Spanish-speaking moms, the researchers speculated, or maybe there are fewer Spanish-language shows for toddlers. [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/demographics/kids-of-spanish-speaking-hispanic-moms-watch-less-tv/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
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		<title>IBBY launches appeal for Haiti &#8211; Letters from friends in Haiti</title>
		<link>http://hispanic-marketing.com/bl/demographics/ibby-launches-appeal-for-haiti-letters-from-friends-in-haiti/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/ibby-launches-appeal-for-haiti-letters-from-friends-in-haiti/#comments</comments>
		<pubDate>Thu, 28 Jan 2010 18:37:10 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[children Latino market]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[Haiti]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=839</guid>
		<description><![CDATA[To IBBY friends around the world The earthquake in Haiti has left us all shaken and shocked: our friends are there.  Yet another tragic disaster has hit the poorest country in the western hemisphere.  We have already seen the nations of the world pledging help with basic medical and food aid. But they need more than that. For the past year our colleagues at IBBY Haiti have been running a Children in Crisis project to train teachers, librarians and carers how to use the healing power of storytelling and books after natural and environmental disasters, such as the series of enormous storms that hit Haiti in recent years and the collapse of a school that killed many children in 2008.  The earthquake on 12 January 2010 has wreaked so much more havoc and brought death to thousands, and a very uncertain future to millions more. If Jocelyne Troulit and her colleagues at IBBY Haiti are in a position to start a new Children in Crisis response IBBY will of course support her 100%. Meanwhile, we will accept funds in trust for IBBY Haiti to help the surviving children and their families through the healing power of books and storytelling.  At the very least we [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/demographics/ibby-launches-appeal-for-haiti-letters-from-friends-in-haiti/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
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		<title>A Latino company with a heart &#8211; a mother&#039;s heart</title>
		<link>http://hispanic-marketing.com/bl/demographics/a-latino-company-with-a-heart-a-mothers-heart/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/a-latino-company-with-a-heart-a-mothers-heart/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 16:17:27 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[children Latino market]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[Hispanic children]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=789</guid>
		<description><![CDATA[Precious Baby Doll Company is a company with a mission to create a loving home for wonderful baby dolls through &#8220;adoption.&#8221; The Precious Doll Company was a dream of a woman who experienced first-hand the pain of relinquishing a baby for adoption and the joy of becoming a mother to an adopted daughter. It was her vision to establish a company that would realize the story behind every adoption and breathe life into each by creating stories that celebrated the joy of finally bringing the baby home. It was summer, and a young Mary Beth Wells, gave birth to a beautiful daughter, whom she silently and privately named Kimberly Caryn. It was her struggle to relinquish this baby to parents who could provide a home with love and stability. It remains the most painful decision of her life, to love this child enough to place her with a family who would raise her to be their own. Years later, Mary Beth found her birth daughter and began to have a relationship with her. Part one of the healing had occurred. Her prayers were answered when she became the mother to Sophia whom she adopted from Guatemala. Sophia became the love [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/demographics/a-latino-company-with-a-heart-a-mothers-heart/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<title>Hispanics Tune in and Help Raise More Than $633,000 for Kids With Cancer During 2nd Annual Promesa &amp; Esperanza Radiothon Benefiting St. Jude</title>
		<link>http://hispanic-marketing.com/bl/demographics/hispanics-tune-in-and-help-raise-more-than-633000-for-kids-with-cancer-during-2nd-annual-promesa-esperanza-radiothon-benefiting-st-jude/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/hispanics-tune-in-and-help-raise-more-than-633000-for-kids-with-cancer-during-2nd-annual-promesa-esperanza-radiothon-benefiting-st-jude/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 21:37:54 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[children Latino market]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[Hispanic children]]></category>
		<category><![CDATA[media]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=728</guid>
		<description><![CDATA[Hispanic radio listeners in more than a dozen cities tuned in to help fight against childhood cancer, raising more than $633,000 in cash and pledges during the 2nd annual &#8216;Promesa y Esperanza&#8217; (Promise and Hope) radiothon to benefit St. Jude Children&#8217;s Research Hospital(R). The two-day radiothon took place October 8 &#8211; 9 in Philadelphia, Charlotte, New Orleans, Providence, Norfolk, Durham, Nashville, Minneapolis, Kansas City, Louisville, Richmond and Springfield, Mass. Thousands of callers pledged their support for children who are fighting cancer and other catastrophic diseases at St. Jude, one of the world&#8217;s premier pediatric cancer research centers. Stations owned by Golden Door and Davidson Media Group (DMG) and its partner radio stations dedicated more than 30 hours of programming to further the mission of St. Jude by encouraging their listeners to pledge just $20 a month as anAngel de Esperanza (Angel of Hope). These donations help St. Jude maintain its promise that no child is ever denied treatment because of a family&#8217;s inability to pay. Since opening in 1962, St. Jude has treated children from all 50 states and around the world. The hospital&#8217;s International Outreach Program (IOP) freely shares medical advancements achieved in the treatment of childhood cancer in [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/demographics/hispanics-tune-in-and-help-raise-more-than-633000-for-kids-with-cancer-during-2nd-annual-promesa-esperanza-radiothon-benefiting-st-jude/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>First Bilingual Educational Toy Brand, Ingenio(TM), Hits the U.S. Market</title>
		<link>http://hispanic-marketing.com/bl/demographics/children-latino-market/first-bilingual-educational-toy-brand-ingeniotm-hits-the-u-s-market/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/children-latino-market/first-bilingual-educational-toy-brand-ingeniotm-hits-the-u-s-market/#comments</comments>
		<pubDate>Tue, 03 Nov 2009 18:46:39 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[children Latino market]]></category>
		<category><![CDATA[hispanic customer acquisition]]></category>
		<category><![CDATA[acculturation]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[Hispanic children]]></category>
		<category><![CDATA[Spanish language]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=725</guid>
		<description><![CDATA[Alpharetta, Ga.-based Smart Play, LLC has launched Ingenio(TM), the first entirely bilingual brand of educational toys and games in the United States. The product line features 10 portable, affordable toys and games that teach a comprehensive range of early learning skills in English and Spanish &#8211; fine motor, reading, writing, math, vocabulary, geography and problem solving. Ingenio&#8217;s bilingual product line ranges from electronic learning toys and puzzles to educational games. All products emphasize English and Spanish equally to enable the child to learn a second language easily. The light-weight, travel-friendly products offer children dynamic, &#8220;unplugged&#8221; playtime, free from the chain-and-drain of a computer or television. Unlocking a world of opportunities, Ingenio helps preschool and grade school children (ages 3-8 years) learn both languages in the context of fun. Smart Play&#8217;s products are bilingual by design(TM) to facilitate learning at an early age, which research indicates is the prime time for language acquisition. The proven benefits of bilingualism include greater cognitive flexibility, improved powers of concept formation and enhanced creativity. Spanish is the second-most prominent language in the country, and nearly 25 percent of all U.S. children between the ages of 3 and 6 are of Hispanic origin (a number that is [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/demographics/children-latino-market/first-bilingual-educational-toy-brand-ingeniotm-hits-the-u-s-market/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
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		<title>Hispanic Immigrants’ Children Fall Behind Peers Early, Study Finds</title>
		<link>http://hispanic-marketing.com/bl/hispanic-marketing/immigration-hispanic-marketing/hispanic-immigrants%e2%80%99-children-fall-behind-peers-early-study-finds/</link>
		<comments>http://hispanic-marketing.com/bl/hispanic-marketing/immigration-hispanic-marketing/hispanic-immigrants%e2%80%99-children-fall-behind-peers-early-study-finds/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 03:56:55 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[children Latino market]]></category>
		<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[immigration]]></category>
		<category><![CDATA[Latin America]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[acculturation]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[Hispanic children]]></category>
		<category><![CDATA[hispanic market research]]></category>
		<category><![CDATA[Immigration]]></category>
		<category><![CDATA[US Hispanics]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=720</guid>
		<description><![CDATA[A great example of a study (or its interpretation) that misleads readers. This is a problem that stems from poverty and parents with a low educational level. This is definitely not related to the parent&#8217;s immigration status. Children from Hispanic immigrants whose parents have a very high level of education do even better than their American counterpart. Feel free to comment. Claudia Goffan Here is the article: The children of Hispanic immigrants tend to be born healthy and start life on an intellectual par with other American children, but by the age of 2 they begin to lag in linguistic and cognitive skills, a new study by researchers at the University of California, Berkeley, shows. The study highlights a paradox that has bedeviled educators and Hispanic families for some time. By and large, mothers from Latin American countries take care of their health during their pregnancies and give birth to robust children, but those children fall behind their peers in mental development by the time they reach grade school, and the gap tends to widen as they get older. The new Berkeley study suggests the shortfall may start even before the children enter preschool, supporting calls in Washington to spend more on [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/hispanic-marketing/immigration-hispanic-marketing/hispanic-immigrants%e2%80%99-children-fall-behind-peers-early-study-finds/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>Sears Holdings Launches First-Ever National Hispanic Initiative For Hispanic Heritage Month</title>
		<link>http://hispanic-marketing.com/bl/demographics/hispanic-youth/sears-holdings-launches-first-ever-national-hispanic-initiative-for-hispanic-heritage-month/</link>
		<comments>http://hispanic-marketing.com/bl/demographics/hispanic-youth/sears-holdings-launches-first-ever-national-hispanic-initiative-for-hispanic-heritage-month/#comments</comments>
		<pubDate>Wed, 16 Sep 2009 14:36:11 +0000</pubDate>
		<dc:creator>targetlatino</dc:creator>
				<category><![CDATA[children Latino market]]></category>
		<category><![CDATA[Hispanic culture]]></category>
		<category><![CDATA[hispanic customer acquisition]]></category>
		<category><![CDATA[hispanic online]]></category>
		<category><![CDATA[hispanic youth]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[Hispanic children]]></category>
		<category><![CDATA[Latino Youth]]></category>
		<category><![CDATA[online hispanics]]></category>

		<guid isPermaLink="false">http://hispanic-marketing.com/blog/?p=624</guid>
		<description><![CDATA[Introduces new bilingual social networking site for students and parents HOFFMAN ESTATES, Ill., Sept. 15 /PRNewswire/ &#8212; Inspired by the many Hispanic families who help their children become the first to attend college, Sears Holdings has launched the PRIMERO Hispanic Heritage Scholarship(SM) and bilingual, social networking education website in celebration of Hispanic Heritage Month (September 15 &#8211; October 15). In Spanish, &#8220;primero&#8221; means &#8220;first&#8221;. The PRIMERO scholarship awards up to $10,000 toward college costs for those who are &#8220;first&#8221; in their family to attend college, as well as those continuing the family&#8217;s tradition of attaining a higher education. In addition to applying for the scholarship, students and their parents can also learn about the college planning process via the PRIMERO Hispanic Heritage Scholarship(SM) site &#8212; www.shcprimerobeca.com. SHC also offers a scholarship to associates of Sears, Kmart, Lands&#8217; End and Orchard Supply Hardware. With more than 46 million Hispanics now living in the U.S. and more than 132 million expected by 2050*, the PRIMERO Hispanic Heritage Scholarship(SM) education initiative is one of the ways Sears Holdings is reaching out to the Hispanic community. Sears recently launched a fully Spanish-translated website, espanol.sears.com, giving Spanish-speaking customers full access to its wide range of home [...]]]></description>
		<wfw:commentRss>http://hispanic-marketing.com/bl/demographics/hispanic-youth/sears-holdings-launches-first-ever-national-hispanic-initiative-for-hispanic-heritage-month/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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