Hispanic Marketing Blog is an initiative of Target Latino, a multicultural marketing consulting firm with a Latino / Hispanic twist.
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With toothbrush in hand, Ratoncito Perez seeks to educate Hispanic kids on oral health as part of Hispanic Heritage Month In celebration of Hispanic Heritage Month, Delta Dental Insurance Company has joined forces with the tooth fairy’s Spanish-speaking counterpart, el Ratoncito Perez, to remind Hispanic children and their parents about the importance of good...
NASA and Univision Communications Inc. are teaming up to launch an on-air and online initiative to help engage Hispanic students in science, technology, engineering and mathematics (STEM) education. NASA is committed to preparing the next generation of scientists, engineers and technologists. Univision, a leading Spanish-language media company with television, radio, online and interactive assets...
Every April, the nation unites to raise awareness and educate the public about child abuse and violence against children. This April marks the 27th observance to raise awareness to stop child abuse. In 1982, President Ronald Reagan declared by Presidential Proclamation that April is National Child Abuse Prevention Month. Since that time, child abuse awareness...
When it comes to a kid’s television-viewing habits, the mom’s language can matter. Researchers at Johns Hopkins University School of Medicine surveyed 1,347 women who had children ages 35 months to 4 years to assess just how much time the kids spent in front on the tube. They knew that young children of white mothers...
To IBBY friends around the world The earthquake in Haiti has left us all shaken and shocked: our friends are there. Yet another tragic disaster has hit the poorest country in the western hemisphere. We have already seen the nations of the world pledging help with basic medical and food aid. But they need more than...
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