Claudia Goffan, Hispanic Marketing professional and CEO at Target Latino, named expert keynote speaker by the Kansas Hispanic & Latino American Affairs Commission with the office of the Governor Sam Brownback. Atlanta, GA – March 27, 2013 – The Kansas…
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Hispanic Marketing articles
First Latino Pope Francis I: History in the making
Cardinal Jorge Mario Bergoglio of Argentina was elected pope today, becoming the first pontiff from Latin America and taking the name Pope Francis. The white smoke, accompanied by the pealing of bells to eliminate any confusion, billowed from a flue…
Support of Comprehensive Immigration Reform: ASPIRA Applauds Verizon for Courageous Stand
The ASPIRA Association applauds Verizon and its Chairman and Chief Executive Officer, Lowell McAdam, for strongly supporting comprehensive immigration reform. In a letter dated March 4, 2013 addressed to all the members of the bipartisan group of U.S. Senators who…
Buzz marketing Campaign with Flash Mob for Nivea
The art of the flash mob has been used for protests, satire, entertainment and artistic expression. As a familiar trend in the advertising industry, can agencies and brands reinvent them for 2012? The Wow Factor with Q10+ skin This…
We Decide: Latinos and the 2012 Election
nuvoTV usually plays to stereotypical Latino themes on its programing but this time they are appealing to a broader base of viewers. Bravo nuvoTV for this that promises to be a very successful program around Latinos and the 2012 election.…